P&O Cruises newest ship, Iona, has been formally named in a ceremony with a record-breaking digital viewers.
Iona, powered by liquefied pure fuel, arrived for the primary time into her dwelling port of Southampton forward of the official ceremony.
The vessel was named by Dame Irene Hays, chair of Hays Journey, the most important unbiased journey company within the UK, in a glittering quayside ceremony by the bow of the ship.
The occasion, held at sundown, was hosted by Jo Whiley and broadcast to a “digital” viewers of 25,000 visitors.
The spotlight of the present was a rousing set from Iona’s music director Gary Barlow performing two iconic Take That hits “Biggest Day” and “Rule the World” towards the backdrop of a spectacular laser present.
A specifically produced Nebuchadnezzar (equal to 20x 750ml bottles) of Alex James’s Britpop cider smashed towards the hull of the ship in spectacular fashion to deliver it success sooner or later.
In his speech P&O Cruises president, Paul Ludlow, referred to the extended pause of the cruise trade and highlighted that: “It’s 427 days since we now have been in a position to do what we do greatest – welcome our visitors on board and provides them unforgettable, joyous holidays the place they make reminiscences on board and see the sights of the world.”
He continued: “With our invited viewers and tens of millions extra watching the ceremony on social media, at the moment heralds a brand new starting and new hope for the cruise trade. Iona is certainly a really seen image of our future.”